Last month Susan Bratton interviewed me for her Dishy Mix podcast, blog and transcript publications. The interview drew a number of responses and I selected a few to answer. You can read them in more detail by following the links and I encourage you to comment with your thoughts, counterpoints and builds. And congratulations on those selected:
- Julie Roehm won the grand prize package with her thoughtful question on the erosion of confidence in trad-agency’s ability to address new/emerging new-media
- I combo’ed Amber MacArthur and Harne Hulstein’s question about the best way to approach Social Media successfully–starts with Strategy
- I answered Kendall Allen’s question about how digital marketing agencies will thrive in this macro-economic environment
- I addressed David LaPlante, on Einstein’s 99/1 persperation/inspiration ratio along with whether HR should report into CMO (I’m a little contrarian on both)
Hope you’ll weigh in with your thoughts either at the Dishy Mix blog or in the comments below.